Don’t fuck up the culture

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Key Takeaways

  • Airbnb co-founder Brain Chesky shares his email that he sent to his entire team triggered by advice from Peter Thiel after they closed their Series C round
  • The most significant risk that companies face is fucking up the culture particularly when they scale
  • Culture is simply a 'shared way of doing something with passion'
  • Culture is built into your core values and can be seen in everything you do from writing an email to hiring a new team member
  • Unlike other problems such as expectation of growth or pushing out product updates, culture is forever
  • Don't fuck it up!


Brian Chesky
Co-founder & CEO at Airbnb